USE CASE

Turn slow research loops into simulated directional signal before scheduling deeper interviews.

Explore motivations, objections, and willingness to pay through simulated users.

INSIDE Polyhyle

Market research

Evaluate why growth leaders hesitate to adopt simulation before they trust synthetic-user evidence.

  1. 01

    Configure the world

    Define the audience, market conditions, constraints, and assumptions that shape the decision.

  2. 02

    Run the scenario

    Launch a what-if test with synthetic humans that react across segments and intent levels.

  3. 03

    Read the signal

    Compare conversion, churn, objections, and confidence before exposing real users.

  4. 04

    Choose the next test

    Turn the simulated outcome into a sharper rollout, experiment, or research plan.

SIMULATION DETAIL

Market research

Evaluate why growth leaders hesitate to adopt simulation before they trust synthetic-user evidence.
Running

Top objection

Trust

WTP range

$400-900

Need clarity

High

World inputs

  • Research questions, hypotheses, and assumed decision criteria
  • Synthetic respondent segments by role, maturity, and intent
  • Known objections, alternatives, and willingness-to-pay ranges

Simulated outcome

Interview skeptical buyers first, show more methodology proof in the product narrative, and test pricing within the identified willingness-to-pay band.

Behavior signal

30 day simulated horizon

SIGNALS YOU GET BACK

Top objectionTrust
WTP range$400-900
Need clarityHigh

Interview skeptical buyers first, show more methodology proof in the product narrative, and test pricing within the identified willingness-to-pay band.

PRIVATE BETA

Test the decision before it reaches the market.