USE CASE
Narrow the field before you spend live traffic on a slow experiment.
Compare variants and likely outcomes before exposing real users or traffic.
INSIDE Polyhyle
A/B tests (pre-live)
Compare three landing page variants for request-access conversion before launching the public test.
- 01
Configure the world
Define the audience, market conditions, constraints, and assumptions that shape the decision.
- 02
Run the scenario
Launch a what-if test with synthetic humans that react across segments and intent levels.
- 03
Read the signal
Compare conversion, churn, objections, and confidence before exposing real users.
- 04
Choose the next test
Turn the simulated outcome into a sharper rollout, experiment, or research plan.
Polyhyle.app/simulations/ab-tests-pre-live
World inputs
- Variant copy, layout assumptions, and CTA emphasis
- Traffic mix by segment, intent, source, and buying stage
- Success criteria for conversion, trust, and objection reduction
Simulated outcome
Run variant B live first, keep variant C as the challenger for enterprise traffic, and drop variant A before it consumes test volume.
Behavior signal
30 day simulated horizon
SIGNALS YOU GET BACK
Best variantBLift+9.7%Confidence82/100 Run variant B live first, keep variant C as the challenger for enterprise traffic, and drop variant A before it consumes test volume.
PRIVATE BETA
Test the decision before it reaches the market.